互联网使用、社会关系网络与农地流转行为

Internet Usage, Social Relationship Networks, and Agricultural Land Transfer Behavior

摘要:

基于中国土地经济调查数据（CLES），运用Eprobit、Eregress、PSM-DID等模型，实证分析了互联网使用对农户土地流转行为的影响；运用4-way反事实总效应分解法，验证了互联网与社会网络的“协同”机制。研究发现：（1）互联网使用能进一步优化土地要素配置，显著促进农户转出土地的几率，同时显著增加了农户土地转出的面积；（2）机制研究表明，强社会网络仅具备中介效应，农户使用互联网通过强社会网络可促进农户转出土地；弱社会关系网络同时具备中介效应和交互效应，对农户使用互联网引致的土地流转效应起到拓展的作用；“协同”机制促使经营主体之间的农地交易趋于趋于长期化、合同化。（3）异质性分析发现，相比于普通农户和村集体，互联网与弱社会关系网络协同能有效促进小农主体与农业企业、专业合作社等新型经营主体交易衔接。因此，建议通过加强农村信息化建设、完善基础设施、加强对新型经营主体的培育与引导等措施，促进农地流转市场健康发展与转型。

Abstract:

Based on the China Land Economic Survey (CLES) data, this study employs models such as Eprobit, Eregress, PSM-DID, and others to empirically analyze the impact of internet usage on farmers'' land transfer behavior. Using the 4-way counterfactual total effects decomposition method, it separates the technical contribution of the internet and the role of social relationship networks, validating the "collaborative" mechanism between the internet and social networks. The research findings are as follows: (1) Internet usage can further optimize land factor allocation and facilitate farmers'' land transfer; (2) Mechanism analysis indicates that strong social networks only have an intermediary effect, while weak social relationship networks have both intermediary and interactive effects, implying the transformation of the agricultural land transaction market; (3) Further analysis reveals that the synergy between the internet and weak social relationship networks can effectively promote the transaction connection between small farm entities and new management entities. Internet usage leads to the long-term and contractualization of land market transactions. The article suggests that internet usage is of significant importance in weakening the constraints of social relationship networks and promoting the effective connection between small-scale agricultural economies and modern agriculture.